Blogging - A blog is a type of website usually maintained by an individual with regular updates regarding a specific subject or topic.
Here are some of the benefits of blogging:
- the consumer and citizen are well informed regarding the subject or topic.
- blogs have potential to help with the development of the business or organization, blogs also help to develop stronger relationships and brand loyalty with its customers as they interact through blogging.
- blogs are a great way of sharing knowledge within the organisation.
- blogs are a great way of gaining feedback from readers, which obviously helps to improve for the next time.
- blogs can build up the profile of the writer, showcasing the talent and expertise.
This video talks about what a blog is.
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